Wednesday, 13 April 2016

Cinematic Production: Final Wrapper Design

Here's the finished design for the wrapper. The changes were:
- No stripes. Single colour for aluminum material.
- More 'golden' than orange to become a lot less 'chocolatey'
- Top left banner changed to a 'stamp'
- Logo design is now blue with a white outline stroke. Added in sparkles for glamour
- Slogan changed to "Spread the love"
- Added subtext: "Salted Premium Butter" & "No artificial ingredients. Pure milky goodness."
- Placeholders have been replaced. Made my own barcode and nutritional facts.



Here are the separate elements:





I decided to not go with the design including the heart. It didn't work in any other area other than within the stamp, and it still felt like it cluttered the design too much.


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